Kirk Cameron Says Disney’s ‘Woke’ Agenda Has Parents Looking Elsewhere for Kids Entertainment

Veteran actor and producer Kirk Cameron recently expressed criticism against Disney's live-action remake of "Snow White" and that he is launching a new kids' show as an alternative to what the streaming giant is producing.
"Apparently, Disney is just not listening to the message — when you go woke, you go broke," he told CBN News. "Disney [is] continuing to go down a road that parents don't want. I mean, trust matters to parents."
"And when you take a beloved movie like 'Snow White' and you strip it of what is true, and what is good, and what is beautiful, and you start replacing it with actors and other values that are going against all of that, parents are gonna start looking for alternatives," he added.
Cameron, who has published several children's books under Brave Books, plans to launch a new crowd-funded kids' show, "Adventures with Iggy and Mr. Kirk," on the Brave+ streaming platform.
"This family-focused, live-action series combines laughter, learning, and biblical values, offering parents and grandparents a trustworthy entertainment option that reflects their values and brings the family together," a press release about the series announced last year.
Cameron expressed gratitude to work with "some really innovative people that are creative, that love God, that love the family, and love our country." Regarding the new show and other related projects with Brave, the team is able to take on new creative efforts while simultaneously honoring what parents want.
According to the "Growing Pains" actor, parents are looking for alternatives to Disney's content, which he claims is going against traditional values.
"Parents have a viable alternative with Brave+, which is an amazing, new streaming platform with time tested, parent vetted content like 'Iggy and Mr. Kirk,' like 'Bob the Builder,' 'Strawberry Shortcake,' and others that they can go to and it's safe without a second thought."
"It's teaching their kids character, virtue, and faith," he added.
WATCH: 'Disney Is Just Not Listening': Kirk Cameron Hits Back Amid Snow White Drama
Related Article:Kirk Cameron Warns the World Is Discipling Your Kids and It’s Time for a Biblical Response
Photo Credit: ©Getty Images/Paul Morigi / Stringer
Originally published April 07, 2025.